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Hotel group · Multi-property

Radisson Hotel Group: One Strategy, Six Hotels

Multi-hotel social media and campaigns: planned centrally, tailored to each property, with a clear strategy behind every creative.

Radisson Hotel Group
ClientRadisson Hotel Group
Results6 hotels managed · 2x follower growth
The results

What changed

6Hotels managed
2xFollower growth

The brief

Managing social media for several hotels at once means keeping one group standard while giving each property its own voice and campaigns.

What we did

  • Social media management for six hotels
  • Campaign planning across properties
  • Creative production tailored to each hotel
  • Group-level strategy and reporting

The outcome

Multi-hotel social media and campaigns: planned centrally, tailored to each property, with a clear strategy behind every creative.

6 hotels managed · 2x follower growth.

One can see planning and strategy in every creative and campaign they do for us.

Jatish GhaiAssociate Director of Operations, South Asia