{"id":1843,"date":"2026-10-09T08:25:28","date_gmt":"2026-10-09T08:25:28","guid":{"rendered":"https:\/\/purpleandpink.in\/blog\/index.php\/about\/richa-bansal\/"},"modified":"2026-10-09T08:25:28","modified_gmt":"2026-10-09T08:25:28","slug":"richa-bansal","status":"publish","type":"page","link":"https:\/\/purpleandpink.in\/blog\/about\/richa-bansal\/","title":{"rendered":"Richa Bansal"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1843\" class=\"elementor elementor-1843\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1c2442f elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"1c2442f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-570dc19\" data-id=\"570dc19\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-99c9430 elementor-widget elementor-widget-pp-page-hero\" data-id=\"99c9430\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pp-page-hero.default\">\n\t\t\t\t\t<div class=\"pp pp-section pp-section--page-hero\"><section class=\"pp-phero pp-phero--split\">\n\t<div class=\"pp-container\">\n\t\t<div>\n\t\t\t\t\t\t<div class=\"pp-eyebrow\" style=\"margin-top:22px\">Co-founder &amp; Director<\/div>\t\t\t<h1>From hotel corridors to <em>hospitality storytelling.<\/em><\/h1>\n\t\t\t<p class=\"pp-phero__lede\">A former hotelier with 15+ years in advertising, Richa brings the guest&#039;s point of view to every campaign Purple &amp; Pink creates.<\/p>\t\t\t<div class=\"pp-phero__ctas\"><a href=\"#\" class=\"pp-btn pp-magnetic pp-btn--solid\">Connect on LinkedIn <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.4\" aria-hidden=\"true\"><path d=\"M9 6l6 6-6 6\"\/><\/svg><\/a><a href=\"#articles\" class=\"pp-btn pp-magnetic\">Read articles <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.4\" aria-hidden=\"true\"><path d=\"M9 6l6 6-6 6\"\/><\/svg><\/a><\/div><div class=\"pp-facts pp-reveal\"><span>Former hotelier<\/span><span>15+ years in advertising<\/span><span>Marriott International<\/span><span>India Today Group<\/span><\/div>\t\t<\/div>\n\t\t<div class=\"pp-phero__media pp-reveal\" data-d=\"2\"><img fetchpriority=\"high\" width=\"275\" height=\"255\" src=\"https:\/\/purpleandpink.in\/blog\/wp-content\/uploads\/2026\/10\/founder-richa.jpg\" class=\"attachment-pp-portrait size-pp-portrait\" alt=\"From hotel corridors to *hospitality storytelling.*\" loading=\"eager\" decoding=\"async\" fetchpriority=\"high\" \/><\/div>\t<\/div>\n<\/section>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0d75985 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"0d75985\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1a358ca\" data-id=\"1a358ca\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-000f49c elementor-widget elementor-widget-pp-quote\" data-id=\"000f49c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pp-quote.default\">\n\t\t\t\t\t<div class=\"pp pp-section pp-section--quote\"><section class=\"pp-quote pp-sec\">\n\t<figure class=\"pp-container pp-reveal\">\n\t\t<blockquote><p>Hotels aren&#039;t just buildings with rooms. They are living, breathing stages of memory and emotion. We build narratives that make guests fall in love before they even step into the lobby.<\/p><\/blockquote>\n\t\t<figcaption><cite>Richa Bansal<small>Co-founder &amp; Director<\/small><\/cite><\/figcaption>\t<\/figure>\n<\/section>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9118bb1 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"9118bb1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-26b94c7\" data-id=\"26b94c7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-895fd7b elementor-widget elementor-widget-pp-text-image\" data-id=\"895fd7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pp-text-image.default\">\n\t\t\t\t\t<div class=\"pp pp-section pp-section--text-image\"><section class=\"pp-sec pp-sec--tint\">\n\t<div class=\"pp-container pp-story\">\n\t\t<div class=\"pp-prose\"><div class=\"pp-eyebrow\">About Richa<\/div><h2 style=\"margin-top:10px\">The story so far<\/h2><p>Richa started her career inside hotels, learning first-hand what makes a guest choose a property, return to it and recommend it. That operational experience still shapes how Purple &amp; Pink plans every campaign.<\/p>\n<p>Across more than fifteen years in advertising she has worked with Marriott International and the India Today Group, and partnered with brands such as Hilton and Radisson Blu. She co-founded Purple &amp; Pink to bridge the gap between creative excellence and hard revenue accountability.<\/p>\n<\/div><div class=\"pp-story__img pp-reveal\"><img loading=\"lazy\" width=\"275\" height=\"255\" src=\"https:\/\/purpleandpink.in\/blog\/wp-content\/uploads\/2026\/10\/founder-richa.jpg\" class=\"attachment-pp-wide size-pp-wide\" alt=\"The story so far\" loading=\"lazy\" decoding=\"async\" \/><\/div>\t<\/div>\n<\/section>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-19f9919 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"19f9919\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f2ee4e4\" data-id=\"f2ee4e4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5d158a2 elementor-widget elementor-widget-pp-timeline\" data-id=\"5d158a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pp-timeline.default\">\n\t\t\t\t\t<div class=\"pp pp-section pp-section--timeline\"><section class=\"pp-process pp-sec\">\n\t<div class=\"pp-container pp-process__grid\">\n\t\t<div class=\"pp-process__head\">\n\t\t\t<div class=\"pp-eyebrow pp-reveal\">Journey<\/div>\t\t\t<h2 class=\"pp-section-title pp-reveal\">Richa&#039;s journey<\/h2>\n\t\t\t<p class=\"pp-reveal\" data-d=\"1\">Key milestones along the way.<\/p>\t\t\t\t\t\t<div class=\"pp-process__now pp-reveal\" data-d=\"2\" aria-hidden=\"true\"><span id=\"pp-stepNow\">01<\/span> \/ 04<\/div>\n\t\t<\/div>\n\t\t<div class=\"pp-timeline pp-timeline--text\" id=\"pp-timeline\">\n\t\t\t<div class=\"pp-timeline__line\" aria-hidden=\"true\"><i id=\"pp-timelineFill\"><\/i><\/div>\n\t\t\t<ol>\n\t\t\t\t\t\t\t\t\t<li class=\"pp-step\">\n\t\t\t\t\t\t<span class=\"pp-step__dot\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"pp-step__body\"><span class=\"pp-step__n\">01<\/span><h3>Hotel operations<\/h3><p>Began her career as a hotelier, working directly with guests and hotel teams.<\/p><\/div>\n\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t<li class=\"pp-step\">\n\t\t\t\t\t\t<span class=\"pp-step__dot\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"pp-step__body\"><span class=\"pp-step__n\">02<\/span><h3>Advertising &amp; media<\/h3><p>Moved into advertising, including work with the India Today Group.<\/p><\/div>\n\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t<li class=\"pp-step\">\n\t\t\t\t\t\t<span class=\"pp-step__dot\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"pp-step__body\"><span class=\"pp-step__n\">03<\/span><h3>Global hospitality brands<\/h3><p>Worked with Marriott International and partnered with brands like Hilton and Radisson Blu.<\/p><\/div>\n\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t<li class=\"pp-step\">\n\t\t\t\t\t\t<span class=\"pp-step__dot\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"pp-step__body\"><span class=\"pp-step__n\">04<\/span><h3>Purple &amp; Pink<\/h3><p>Co-founded Purple &amp; Pink in Agra to give hospitality brands storytelling that also drives revenue.<\/p><\/div>\n\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t<\/ol>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9d1de2a elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"9d1de2a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-068739f\" data-id=\"068739f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1200339 elementor-widget elementor-widget-pp-posts\" data-id=\"1200339\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pp-posts.default\">\n\t\t\t\t\t<div class=\"pp pp-section pp-section--posts\"><section class=\"pp-sec\" id=\"articles\">\n\t<div class=\"pp-container\">\n\t\t<div class=\"pp-sec__head\"><div>\n\t\t\t<div class=\"pp-eyebrow\">Articles<\/div>\t\t\t<h2 class=\"pp-section-title\">Written by Richa<\/h2>\n\t\t<\/div><\/div>\n\t\t<div class=\"pp-posts\">\n\t\t\t<div class=\"pp-empty\"><h3>Articles coming soon<\/h3><p>Richa&#039;s writing will appear here. Meanwhile, browse the latest from the studio.<\/p><a href=\"https:\/\/purpleandpink.in\/blog\/resources\/blog-vlog\/\" class=\"pp-btn pp-magnetic pp-btn--solid\">Browse resources <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.4\" aria-hidden=\"true\"><path d=\"M9 6l6 6-6 6\"\/><\/svg><\/a><\/div>\t\t<\/div>\n\t<\/div>\n<\/section>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dfd43f3 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"dfd43f3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-353c631\" data-id=\"353c631\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9d33a01 elementor-widget elementor-widget-pp-cards-links\" data-id=\"9d33a01\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pp-cards-links.default\">\n\t\t\t\t\t<div class=\"pp pp-section pp-section--cards-links\"><section class=\"pp-sec\">\n\t<div class=\"pp-container\">\n\t\t\t\t\t\t\t<div class=\"pp-person-nav\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/purpleandpink.in\/blog\/about\/ashish-bansal\/\" class=\"pp-reveal\" data-d=\"0\" data-cursor=\"Meet Ashish\"><img loading=\"lazy\" width=\"150\" height=\"150\" src=\"https:\/\/purpleandpink.in\/blog\/wp-content\/uploads\/2026\/10\/founder-aashish-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" loading=\"lazy\" decoding=\"async\" \/><div><small>Meet the other founder<\/small><strong>Ashish Bansal<\/strong><\/div><\/a>\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/purpleandpink.in\/blog\/team\/\" class=\"pp-reveal\" data-d=\"1\"><img loading=\"lazy\" width=\"150\" height=\"150\" src=\"https:\/\/purpleandpink.in\/blog\/wp-content\/uploads\/2026\/10\/reel-shoot-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" loading=\"lazy\" decoding=\"async\" \/><div><small>Team &amp; culture<\/small><strong>Meet the whole team<\/strong><\/div><\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6050914 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"6050914\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2607679\" data-id=\"2607679\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a268aa8 elementor-widget elementor-widget-pp-cta\" data-id=\"a268aa8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pp-cta.default\">\n\t\t\t\t\t<div class=\"pp pp-section pp-section--cta\"><section class=\"pp-sec\">\n\t<div class=\"pp-container\">\n\t\t<div class=\"pp-cta pp-reveal\">\n\t\t\t<h2>Work with Richa&#039;s <em>team.<\/em><\/h2>\n\t\t\t<p>Tell us about your property and we&#039;ll set up a call with the right people.<\/p>\t\t\t<div class=\"pp-cta__row\"><a href=\"https:\/\/purpleandpink.in\/blog\/contact\/\" class=\"pp-btn pp-magnetic\">Start The Flow <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.4\" aria-hidden=\"true\"><path d=\"M9 6l6 6-6 6\"\/><\/svg><\/a><\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":1842,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1843","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/purpleandpink.in\/blog\/wp-json\/wp\/v2\/pages\/1843","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purpleandpink.in\/blog\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/purpleandpink.in\/blog\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/purpleandpink.in\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/purpleandpink.in\/blog\/wp-json\/wp\/v2\/comments?post=1843"}],"version-history":[{"count":0,"href":"https:\/\/purpleandpink.in\/blog\/wp-json\/wp\/v2\/pages\/1843\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/purpleandpink.in\/blog\/wp-json\/wp\/v2\/pages\/1842"}],"wp:attachment":[{"href":"https:\/\/purpleandpink.in\/blog\/wp-json\/wp\/v2\/media?parent=1843"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}